Taupo recognised as leading global event destination

The Taupo District’s reputation as New Zealand’s events capital has been further cemented after Taupo was named as a 2016 International Festivals and Events Association (IFEA) World Festival and Event City.

Lake Taupo Cycle Challenge, one of Taupo's iconic events

The award recognises cities and regions that provide an environment conducive to successful festivals and events and was presented to the Taupo District at the 2016 IFEA conference held in Tucson, Arizona last night. This is the second time the district has claimed the award, previously taking out the honour in 2010.

The application was submitted with support from the organisers of a number of our large annual events, including IRONMAN New Zealand, Lake Taupo Cycle Challenge, Taupo Summer Concert, the Great Lake Relay and Wanderlust Great Lake Taupo.

Destination Great Lake Taupo general manager Damian Coutts says this award recognises Taupo’s position as one of the world’s leading destinations for tourism and events.

“Our geographic location, and supporting infrastructure of accommodation and activity providers means the region is perfectly positioned for supporting the most compelling year-round events schedule in New Zealand,” he says.

“This award recognises the very best event and festival cities in the world and it’s fantastic Taupō has been recognised for the second time as being up there with the best.”

“Taupo is New Zealand’s events capital. Taupo welcomes 1.3 million overnight visitors a year who not only experience our world-class events schedule but our beautiful scenery and unparalleled range of attractions based around our stunning outdoor environment,” says Coutts.

The judging panel commended the Taupo District for taking out the award twice, saying partnerships between council and event partners has helped the district build a successful model that breaks new ground and sets a strong example for other towns and cities internationally.

2016 IFEA World Festival & Event City Award Recipients included:

⦁ Coffs Harbour, New South Wales, Australia
⦁ Dubai, United Arab Emirates
⦁ Greater Palm Springs, California, United States
⦁ Krakow, Poland
⦁ Newcastle, New South Wales, Australia
⦁ Philadelphia, Pennsylvania, United States
⦁ Sydney, New South Wales, Australia
⦁ Taupō, Waikato Region, New Zealand

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