40 Years Young and Stronger Than Ever

When 26 riders decided to get together and ride around Lake Taupo back in 1977, no one knew that it was the beginnings of what is now New Zealand’s largest cycling occasion.

Media release - 17 May 2016

Celebrating its 40th anniversary on Saturday 26 November, the Lake Taupo Cycle Challenge is stronger than ever. 

With recent funding from Major Events aimed at attracting more international riders, a new Event Director has been appointed - Aaron Carter - with previous Event Director - Kay Brake - taking on the newly appointed role of Project Manager – International Marketing. 

Aaron brings with him a vision of creating inspiring event experiences for everyone, enhancing the overall rider experience. With a purpose of providing cyclists, as well as anyone interested in physical activity, the flexibility to choose a ride distance which best suits their cycling ability and aspiration, the event is providing options to ride either as a team, a group, a family or as an individual.

Aaron comments “At Lake Taupo Cycle Challenge, we’re making some exciting changes this year. Accompanying our already popular road and mountain-bike categories, we’re excited to confirm the introduction of the all new 40km Quarter Lake on road event option (taking in the final 40km of the course), complementing the iconic 160km Round The Lake and the addition of the 80km Half The Lake category in 2014, which will now replace the traditional relay categories. Along with the introduction of incentives for both groups and families, we want everyone to join the ride and celebrate our 40th anniversary with us”.

The event has just launched their revamped website where you’ll find all the information about New Zealand’s premier cycling event, visit www.cyclechallenge.com .



For further information please contact:

Hayden Dickason
Sponsorship & Communications Director
Lake Taupo Cycle Challenge
+64 7 3781546 or +64 21 986830

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